WordPress alternatives

The best WordPressalternatives.

WordPress can do almost anything, and it asks you to maintain all of it. Here are six honest alternatives, ranked by who they fit, with prices checked on each vendor's site.

Prices checked September 27, 2026

  1. 01BrightSiteFrom $29/mo
  2. 02SquarespaceFrom $19/mo
  3. 03WebflowFrom $15/mo
  4. 04GhostFrom $15/mo
  5. 05WixFrom $17/mo
  6. 06WP EngineFrom $28/mo
Why people look

Why people leave WordPress.

The upkeep never ends.

Core, theme, and plugin updates, security patches, and backups all need someone's attention.

Costs are hard to pin down.

The software is free, but hosting, premium themes, and plugins add up differently for every site.

Plugins collide.

Each plugin brings its own settings and updates, and one update can break another plugin.

The shortlist

6 honest picks.

Ranked by who each one fits. BrightSite is our product, so we list its tradeoffs too.

  1. 01

    BrightSite

    Our productFrom $29/mo per site

    For teams that want WordPress's range for a business site without the upkeep: forms, analytics, SEO, a store, and hosting are built in, with no plugins to update.

    Pages, a blog, forms, first-party analytics, SEO tools, a store with Stripe checkout, and hosting are built in, and 50+ complete site templates give you a head start. Edit by clicking on the live page, ask the Lumi assistant, or connect Claude or ChatGPT over MCP. Every plan includes unlimited team members.

    Tradeoffs
    No plugin marketplace and no server-side custom code. The store takes one-time payments only. Session replay and heatmaps start on the Grow plan ($59/mo). Staging sites are on Scale.
    You maintain
    Nothing to update
    See plans →
  2. 02

    Squarespace

    From $19/mo billed yearly

    Creative brands, portfolios, and small stores that want polished templates.

    A large library of polished templates, a forgiving editor, and a built-in store, with hosting included.

    Tradeoffs
    Basic includes 2 contributors and a 2% fee on online store sales. Unlimited contributors and 0% store fees start on Core at $29/mo billed yearly.
    You maintain
    Nothing to update
    BrightSite vs Squarespace →
  3. 03

    Webflow

    From $15/mo billed yearly

    Design-led teams with a designer who wants CSS-level control over every element.

    A visual designer built on the web's own layout model, a strong CMS on the Premium plan ($25/mo billed yearly), and Webflow AI plus an MCP server on every site plan.

    Tradeoffs
    A real learning curve if nobody on the team thinks in CSS. The Basic plan has no CMS, analytics is a paid add-on (Analyze, from $9/mo), and team seats come from separate Workspace plans.
    You maintain
    Nothing to update
    BrightSite vs Webflow →
  4. 04

    Ghost

    Ghost(Pro) from $15/mo billed yearly

    Writers and newsletter-first publishers.

    A clean writing editor with built-in newsletters and paid memberships. Open source, or hosted as Ghost(Pro).

    Tradeoffs
    Built for publishing, so service pages and marketing layouts take more work.
    You maintain
    Nothing on Ghost(Pro)
  5. 05

    Wix

    From $17/mo billed yearly

    Beginners and small sites that want the most hand-holding.

    A drag-and-drop editor with AI site generation, more than 2,000 templates, and hosting included.

    Tradeoffs
    Light includes 2 site collaborators (5 on Core, 10 on Business). Many extras come from the Wix App Market.
    You maintain
    Nothing to update
  6. 06

    WP Engine

    From $28/mo billed annually (first-year price)

    Teams that need to stay on WordPress and want someone else to run the hosting.

    Managed WordPress hosting: WordPress, PHP, and MySQL are managed for you, with SSL, DDoS protection, and 24/7 support.

    Tradeoffs
    You still run WordPress plugins and themes, and automatic plugin updates are an add-on on the Essential plan.
    You maintain
    Plugins and themes
    BrightSite vs WP Engine →
At a glance

Side by side.

PlatformStarts atBest forYou maintain
BrightSiteFrom $29/mo per siteService businesses, agencies, and content-led marketing sites that want hosting, forms, analytics, and AI in one place.Nothing to update
SquarespaceFrom $19/mo billed yearlyCreative brands, portfolios, and small stores that want polished templates.Nothing to update
WebflowFrom $15/mo billed yearlyDesign-led teams with a designer who wants CSS-level control over every element.Nothing to update
GhostGhost(Pro) from $15/mo billed yearlyWriters and newsletter-first publishers.Nothing on Ghost(Pro)
WixFrom $17/mo billed yearlyBeginners and small sites that want the most hand-holding.Nothing to update
WP EngineFrom $28/mo billed annually (first-year price)Teams that need to stay on WordPress and want someone else to run the hosting.Plugins and themes

Prices from each company's own pricing page, checked September 27, 2026.

Decide

Pick by what you're building.

Choose the line that sounds most like your project.

Honestly

When WordPress is the right answer.

WordPress is still the right answer for WooCommerce stores, learning platforms built on LMS plugins, complex membership communities, and publishers with established editorial workflows. If the business depends on a plugin, stay.

BrightSite isn't right for sites that depend on specific WordPress plugins, WooCommerce, or server-side custom code.

Switching

Moving over from WordPress.

Pick a starting point

Start from one of 50+ complete site templates, or from a blank site.

Bring your content

Move pages and posts over by editing on the page, asking Lumi, or letting an agent create them over MCP.

Keep your old links

Add 301 redirects for any WordPress addresses that change, then connect your domain.

Questions

WordPress alternatives.

What's the best alternative to WordPress?

It depends on the site. For a business site without upkeep, BrightSite includes hosting, forms, analytics, SEO, and AI from $29/mo per site. For a portfolio or small store, Squarespace. For full design control, Webflow. For publishing, Ghost. To stay on WordPress without running servers, WP Engine.

Is BrightSite cheaper than WordPress?

WordPress software is free, but hosting, themes, and plugins cost extra and vary a lot. BrightSite is $29, $59, or $119 a month per site with hosting and those features included, and 2 months free billed yearly.

Can I move from WordPress to BrightSite?

Yes. Start from a template or a blank site, move your pages and posts over, and add 301 redirects for any addresses that change. An agent connected over MCP can create pages and posts for you.

Is Ghost a good WordPress alternative?

For writers and newsletter-first publishers, yes. Ghost is built for publishing, with newsletters and paid memberships built in. For service pages and marketing sites, a website platform fits better.

Should I move to managed WordPress hosting instead?

If you need to stay on WordPress, managed hosts like WP Engine take over the server work. You still manage plugins and themes.

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