Everything you need. Nothing you don't.

Forms, analytics, session replay, SEO, hosting, and AI — all built in from day one. No plugins. No patchwork. No hidden fees.

Build

Visual editor, templates, blog, forms, custom code

Grow

Analytics, Spotlight, SEO, Lumi AI, MCP

Protect

WAF, CDN, caching, SSL, staging, automated audits

Visual Editor

Click to edit. Right on the live page.

No block editor. No abstraction layers. Click on any element on your actual live page and edit it directly. What you see is exactly what your visitors see.

  • Click-to-edit on the live page
  • No Gutenberg. No block editor confusion.
  • Custom code (JS/CSS) on every plan
  • Responsive templates to start from
BrightSite visual editor with the element tree open on the left
Form submissions inbox with mixed read and unread entries

Built-in Forms

WordPress forms silently fail 20% of the time. Ours don't.

Drag-and-drop form builder with real-time validation, email notifications, webhooks, and spam protection. Every submission reaches your inbox.

  • Email notifications on every submission
  • Webhook integrations
  • Spam protection built in
  • Real-time field validation
  • No plugins to install or pay for

Privacy-First Analytics

Real data. No cookies. No consent banners.

See exactly how many people visit your site, where they come from, and what they look at. Works with ad blockers. No GDPR headaches. No GA4 complexity.

  • Cookieless — no consent banners needed
  • Works even with ad blockers
  • Live visitor tracking in real-time
  • Traffic sources, page views, and more
  • Up to unlimited history on Scale plan
Analytics dashboard with 30 days of visitor data and top pages
Spotlight session detail with page-by-page journey timeline

Spotlight

See exactly what your visitors do.

Session replay, heatmaps, and page-by-page behavior tracking. Watch real visitor sessions to understand what works and what doesn't. Built in — not a $49/mo Hotjar add-on.

  • Session replay — watch real visitor sessions
  • Heatmaps — see where visitors click
  • Page visit tracking and time-on-page
  • No extra tools. No extra cost.
  • Available on Grow and Scale plans

Blazing Fast

30-80ms page loads. Not a typo.

BrightSite uses LiveView and WebSocket for real-time page transitions without full page reloads. Templates are compiled to HTML and cached in memory — no database lookups on every request. It's a fundamentally different architecture.

  • LiveView + WebSocket page navigation
  • In-memory template caching
  • Cloudflare CDN for static assets
  • 10-50x faster than WordPress
  • Automated PageSpeed audits to prove it
~50ms

Average page load

WebSocket navigation means pages load in milliseconds, not seconds. No full-page reloads. No spinning loaders.

10-50x faster than WordPress
SEO structured data panel with business identity fields

SEO Suite

Found by Google. Found by AI.

Structured data, responsive images with srcset, auto-generated sitemaps, customizable meta tags, and llms.txt — so both search engines and AI assistants can find and cite your content.

  • Structured data / schema markup
  • Responsive images with automatic srcset
  • Auto-generated sitemap
  • Customizable meta tags per page
  • llms.txt for AI search engines
  • Automated PageSpeed audits (Grow: monthly, Scale: weekly)
  • Dead link scanner on Scale

Blog & CMS

Write. Schedule. Publish.

Full blogging platform with rich text editing, categories, scheduling, and SEO optimization built right in. No plugins. No separate CMS.

  • Rich text editor
  • Categories and tags
  • Scheduled publishing
  • SEO-optimized posts
  • RSS feed
Blog post editor with rich content and feature image
BrightSite AI Assistant helping refine homepage copy

AI-Native

Built for the AI era, not retrofitted.

BrightSite was designed in 2025. MCP integration lets you manage your site directly from Claude Code or ChatGPT. Lumi, your AI assistant, helps with content and site management. Pages auto-generate llms.txt so AI search engines can discover you.

  • MCP integration — Claude Code & ChatGPT
  • Lumi AI assistant (bring your own token)
  • Auto-generated llms.txt
  • Create pages, update content, check analytics via AI
  • Available on Grow and Scale plans

Security & Hosting

Secure by default. Fast by design.

WAF behind Cloudflare, free SSL, DDoS protection, CDN, and in-memory caching. Your site is protected without you lifting a finger.

  • Cloudflare WAF & DDoS protection
  • Free SSL certificate (automatic)
  • CDN for global delivery
  • Custom domain support
  • Zero maintenance — nothing to update
0

Updates required

No WordPress updates. No plugin patches. No PHP vulnerabilities. BrightSite handles all infrastructure so you don't have to.

Secure by default
Page version history modal with restore points for each publish

Staging

Don't break prod.

1-click staging environments let you make changes safely. Review everything before going live. When you're happy, promote to production with one click.

  • 1-click create staging site
  • 1-click promote to production
  • Safe to experiment without risk
  • Available on Grow and Scale plans

Team & Multi-site

One login. Unlimited possibilities.

Unlimited team members with permission sets on every plan. Manage multiple sites from one dashboard. Switch between organizations instantly.

  • Unlimited team members on all plans
  • Role-based permissions
  • 1 login for multiple organizations
  • Redirects from your old site built in
Site Structure showing parent and child pages organized in a tree

Your website should
work as hard as you do.

Start building on BrightSite today. Forms, analytics, hosting, and AI — all in one place, from day one.

Start free trial Sign in

Plans starting at $39/mo. No contracts.