AI visibility asks AI assistants the questions your customers ask, on a schedule, and shows whether they name your business. Find it under SEO → AI visibility. It is included on every plan.
Which assistants
ChatGPT, Gemini, Google AI Mode, Google AI Overviews, and Claude. You can switch Claude off for a campaign. ChatGPT, Gemini, and AI Mode answer each question three times per check, because their answers vary.
ChatGPT can only be pointed at a country, not a city, so it is asked only the questions that name your city or state. Setup marks the questions it will skip.
Setting up a campaign
- Your business: choose local or anywhere in the US, then fill in your business name, what you do, city, state, and website. Add up to 5 other names people use so those mentions count. You can copy details from a local rankings campaign.
- What do your customers ask?: start from suggested questions and add your own.
- Which assistants to ask.
- Pick when to check: weekly, every other week, or monthly.
The first check runs right after setup. Run now runs a check yourself, up to three times a day.
Reading the results
- Mention rate, Share of voice, Average position, and Your site cited sum up the latest check, with a trend over time you can filter by assistant.
- Questions shows a grid of questions by assistant. Click a cell to read the full answer with your name highlighted.
- Competitors shows who the assistants name and how often.
- Sources lists the websites the answers cited, split by answers that named you and answers that didn't.
- Improve lists questions where others were named and you never were, sites cited only in answers that left you out (with a suggested next step for each), and checks on your own site, such as whether AI crawlers can read it and whether your business details are in structured data.
Answer text is kept for 13 months. Check summaries are kept longer.
Using an agent
Lumi, Claude, and ChatGPT can create and update campaigns, suggest and change questions, run checks, and summarize results and gaps.
Limits
Launch and Grow include 1 campaign, with 5 and 10 questions. Scale includes 2 campaigns with 10 questions each. See SEO tracking limits and add-ons.